AP
Tim Baxter, president of consumer electronics for Samsung America, introduces the Samsung 55-inch OLED TV during a news conference, Monday, Jan. 9, 2012, in Las Vegas. The TV uses uses organic light-emitting diodes, or OLEDs, instead of plasma or liquid crystals. The 2012 International CES tradeshow, the worlds largest consumer electronics exhibition starts Tuesday. (AP Photo/Julie Jacobson)
WHY ITS HOT: Its the first time in years were seeing a new screen technology for TVs. OLED screens can be extremely thin. LGs set is just 4 millimeters thick. Thats one-sixth of an inch. The picture quality is stunsamsung plasma tv Samsung, LG spring 55-inch OLED TVs at CESning too, because OLED TVs can present highly saturated colors and a nearly perfect black.
THE UPSHOT: The screen technology is in use in high-end smartphones, but it has been very difficult to make larger screens with consistent results. In 2007, Sony Corp. started selling an 11-inch OLED TV for about $2,500, but it never followed it up with a bigger model. Since then, LG and Samsung have shown prototype OLED TVs at the annual CES show, but hadnt revealed any marketing plans until this week.
PRICE: Samsung and LG didnt say, but expect the sets to cost more than $5,000 each. Itll take at least a few years for prices to come down enough for most people.
AVAILABILITY: LG said fourth quarter of this year, tentatively. Samsung only said this year.
samsung plasma tv Samsung, LG spring 55-inch OLED TVs at CES,Updated:
LAS VEGAS Gadget Watch: samsung plasma tvA daily look at whats hot at the International Consumer Electronics Show in Las Vegas.
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WHAT IS IT: Samsung Electronics Co. and LG Electronics Inc. are showing off 55-inch TV sets that use organic light-emitting diodes, or OLEDs, instead of plasma or liquid crystals.